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Project Name: Siebel Users Conference

Client: J. Ben Bourgeois

Venue: Moffett Field Blimp Hanger

 

Description of Project:
When J. Ben Bourgeois calls to ask if we can assist him with the production of an event, I know he will be thinking out of the box. The closing night party for the Siebel Users Conference was no exception. Our design and production team did not have a box to be confined by. As a matter of fact, we were working in one of the most cavernous spaces in the world. The dirigible hanger at NASA's Moffett Field has a ceiling height of over 200 feet. There are virtually no limitations on what can be built inside. See a Quicktime movie (756kb) of this event production.

We were not without our challenges, however. We needed to come up with a design that would transform the drafty WWII era building into a sophisticated environment where Siebel systems could host an important dinner for 3500 of their most important customers. Our solution involved manipulating the guest's perspective views from various points throughout the hanger. When they first entered through the massive doors, a long dark and narrow tunnel restricted their field of view. When they emerged from the tunnel we foreshortened their field of view by creating a giant entrance gateway dominated by a 30-foot diameter sphere ablaze in moving lights. As the guests passed through the gateway we gave them the overwhelming wide angle view of the party with huge planets suspended in mid air and five giant projection screens raising over 120 feet from the floor. This was certainly a view that the guests of Siebel will never forget.

 

 


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